Do you wanna create content which simply leaves your reader spellbound?
Here’s the most awaited Guide to create highly engaging & interesting content which drives insane traffic.
Content writers, freelance writers, bloggers, niche writers and those who have just started writing will get help through this post.
Must Read: 21 Instant Blog Post Ideas to Gain Massive Traffic to your Blog
Follow the method that is shared in coming sections for writing extremely useful and enticing content for those who read it.
Creating interesting posts is easy if writing becomes a habit. Developing and improving the writing skills is the key to write amazingly.
This blog teaches everything about how to write amazing content which drives traffic andhowto improve content writing skills.(Because we have been Content Writers since few years!)
Related Post:7 Ways to Make Money as a Freelance Writer
Different individuals face different problems while writing content. But a solution to each of these is present & we will discuss them in the coming sections.
Want to start your own blog? Check this step-by-step guide to get started.
The following topics will be covered in this post:
How to write (highly) engaging content?
4 Factors To Write Amazing Content
How to write Amazing Content in 8 Steps
How To Write Highly Engaging Content?
Before we answer this, you must ask this question when you create content,
Why people will read my content?
A person will read only if it is beneficial for them, in some way or the other.
A person will read what you offer only when they feel that it will give them knowledge, information or awareness about a topic. To create such compelling & engaging content, its necessary to put value into your work.
Deliver better than what readers are expecting. Meeting their expectations is nice, but delivering more than their expectations is simply amazing.
And everyone is looking for something “amazing”.
Creating engaging content simply means you must evoke the interest of the readers.
The key is to keep readers hooked from the beginning so that they won’t leave before reading post.
4 Factors That Help In Creating Awesome Content
Before you expect someone to read what you have written make sure you offer something worth reading.This does not mean including extreme data or facts about a topic, it simply means offering “Quality”.
Everyone looks for quality whether it is a thing of everyday use or a luxury item. Same holds true in case of creating content. It’s often said & heard that:
“Content is the King” but the underlying concept here has a totally different meaning which only a few people understand.
If you want to be the King of Content, it must be of unmatched quality. Some people can create magic through words and you can do that too.
All you have to do is remember that,
“Quality is the King”
No matter which topic you write, you must have one or more of these things in your posts:
Make sure your content is useful, beneficial, helpful or entertaining for readers. It’s not necessary to use all these factors while writing initially. That would simply create post that’s hard for readers to understand.
Try to use one or more of these factors in the beginning and when you get mastery over it, you will easily manage to use all of these 4 factors for creating awesome content.
How To Write Amazing Content In 8 Steps
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If you have to find a topic or create one for yourself, brainstorming is the key. Note down everything that is coming to the mind. It may seem useless at this point but it can be very beneficial later on or even when creating next post.
Write down every single idea that comes to your mind no matter how useless or stupid it appears now. You can make it useful later on by modifying it and changing it into something which people would love to read.
Tip: Write down at least 5-10 ideas which come to your mind. Now pick the one where you can explain a lot in detail. The topic, on which you deliver your best, will surely become most shared & useful content.
Before actually writing you must research your topic deeply. Keyword research is essential and planning accordingly is important in this step.
Read related articles, news & information before you begin writing. Take inspiration from these articles. This will also give you some interesting words to use.
Tip: You can take inspiration from article directories or the various article submission sites for writing or creating researched content.
Now that you have done a complete research on this topic, you must create a plan about how you’ll write. Decide the subheadings, & points you will cover under each subheading.
You must also plan the appropriate title for the post. Sometimes a title will come into your mind before anything else. If it feels and appear catchy, go with it or write down as many possible titles for the post as you can then select the best one later on.
One good tool that can help you do this is Coschedule.
This step of planning will help you in creating a basic layout & helping you in next steps.
The basic things are done and now actual writing is to be started. Take help from the basic plan you have created in the previous step and write accordingly. Don’t worry about corrections at this stage because you will do that later.
Write everything related to your topic during this stage. Take help from already published content, but Do Not Copy them.
If you feel you must use the exact words then you must use the sentence from the post and mention a note regarding the rights to such sentence lies with the owner & your are just quoting that.
This will save you from any sort of copyright claims. Or alternately take permission & use the words.
Tip: Write a draft in apps or programs where you can get grammatical corrections. Using Microsoft word is far better than using a notepad or word-pad where you don’t get suggestions for improving your write up.
After completing your draft, you must edit it. Proofreading is essential to rectify your mistakes. You must “Read to Edit” so that anything which is not relevant or useful can be removed before submitting or publishing the content.
It’s such an essential step which I always use while creating high quality content.
Remember writing extra words won’t make the content useful. So remove everything which is not useful and will not keep the reader hooked.
My Favorite Blog Resource: I use grammarly to make my blog posts free of mistakes and grammatical error. I highly recommend you to check grammarly because it can automatically detect the mistakes and make the content flawless and professional. Sign up for a free grammarly account here!
Tip: Edit everything which doesn’t seem useful or relevant by using apps or software like Grammarly. It’s free to sign up and edit your articles on this.
6. Rule of 4
4 is the Golden number when it comes to checking your work. The Rule of 4 is simply about checking your post at least 4 times. After you have written your draft, go through it and make corrections.
Next, check for grammatical errors by using Grammarly.
Now, Edit & proofread it once again to ensure you have not missed any errors. And after hitting publish button, go ahead and read post directly on the blog. Sometimes, you can catch mistakes only when you read on blog!
If you want to use pictures then make sure to find the most interesting ones. Attractive images can give a boost to blog post and invite readers.
Many people find images more appealing than words and this is why using images strategically is the key to attract those readers who prefer images over words.
Make sure to use copyright free images or stock images so that blog does not suffer from any sort of copyright claims.
Tip: Use pictures where a pictorial representation is essential to assist readers to understand the concept better. OR use them when it enhances the overall appearance of your post.
But do not overload content with pictures otherwise it will take away the value of your well written content.
8. Post It!
After doing a final review, it’s time to post the well-written content. Enhance content by using bullets, points, headings and subheadings where required. Use colors for highlighting something useful or something which you want readers to notice.
Choose the right colors for this but don’t fill the post with multiple colors otherwise it may annoy the readers. Use colors which are soothing and do not disturb the eyes. Remember, you want to present your content in attractive manner & not annoy the reader.
Once you are done with each thing, it’s posting time.
Post your Content and promote it across all platforms & finally wait for traffic to pour in!
Quality content is truly important but Promoting it is equally essential. We will share some of the most useful methods of getting blog traffic in the upcoming posts.
Hope this guide was helpful to you. Pin this Post!
We hope you found some tips which you could use in enhancing writing skills.
We will share more useful tips and tricks which will help you in creating awesome content in upcoming posts, so stay tuned.
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This Post Has 4 Comments
I totally agree with content marketing as king. It's the first time I heard the rule of 4. Thanks for sharing that. Do you consider email as part of content marketing?
Very amazing articles with these tips I am sure. I will improve my writing skills.
Actually reading this post made me realise where I was going wrong. I tend to hit PUBLISH almost as soon as I finish writing. I need to do more research and re-read the blog post at least twice if not four times as you suggest to get better quality. And of course I should keep in mind your four principles to ensure quality content too .
Thanks so much for this!
Thanks for sharing the useful post.
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